I observe first, design second — and I never skip the first part.

Hi I’m Sapna, I design web and app experiences that work for real users with real friction - and for the businesses that need both solved. Real clients. Real briefs. Real constraints.

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MY WORK

PlanO

Designed web and mobile booking flows for parents and activity providers. Worked closely with founders and developers to fix it.

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Denim

Designed a D2C fashion experience around one question: can a data-heavy interface still feel calm and easy to use?

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Kokoy

Redesigned a café's digital menu after noticing it had nothing to do with the warm, considered space it lived inside.

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BRANDING & VISUAL IDENTITY

House of Varah

Designed a business card that felt as considered as the brand it represented.

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Suketh Infracon

Designed a logo and business card that felt as considered as the brand it represented.

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IN THEIR WORDS

" Sapna helped design provider onboarding and booking flow for PlanO. Even though Sapna was new to this industry, she quickly understood the customer journey, needs , and pain points. She did her research and was pro active throughout the project. She has a strong work ethic, and went above and beyond to solve the problem at hand. I am really impressed by her work! "

Garima Yadav

Founder | PlanO

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" Sapna helped design provider onboarding and booking flow for PlanO. Even though Sapna was new to this industry, she quickly understood the customer journey, needs , and pain points. She did her research and was pro active throughout the project. She has a strong work ethic, and went above and beyond to solve the problem at hand. I am really impressed by her work! "

Garima Yadav

Founder | PlanO

" Sapna helped design provider onboarding and booking flow for PlanO. Even though Sapna was new to this industry, she quickly understood the customer journey, needs , and pain points. She did her research and was pro active throughout the project. She has a strong work ethic, and went above and beyond to solve the problem at hand. I am really impressed by her work! "

Garima Yadav

Founder | PlanO

View on Linkedin

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